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Strike Back Below!

That’s it, I surrender. I hereby retract my previous statements that DVD/Blu-ray will never die. According to an article in the NY Times, Hollywood is developing plans for “life after DVDs.”

According to the article, “While DVD and Blu-ray will remain a huge profit center for years to come, studio executives are finally confronting an uncomfortable reality: little silver discs…may never recover their sales power.” And what’s the point of giving a format your full attention if it’s not making you the money it used to?

So, for how many of these “years to come” will DVD/BD stay on shelves? It’s hard to say, but the Times article points out that Walmart has been stingy with DVD/BD shelf space as of late and that Circuit City, once a major home video retailer, has gone out of business.

“Demand for digital movie consumption suddenly looks very promising,” said Thomas Lesinski, president of Paramount Digital Entertainment.

Other studios are also in on the digital revolution. A Sony rep says, “We can start to develop a digital service where it’s better than free because it offers consumers more convenience and choice,” while Disney will unveil their potentially revolutionary Keychest system in the coming weeks. And of course Amazon and Netflix have been promoting digital downloading for years now.

Read the full article HERE.

Thoughts? Concerns? Predictions? Chime in below on the future (or lack thereof) of DVDs!