Before I start, let me just say that it is pretentious to spell your company name using the Roman style 'u.' They are not significant enough to start referencing ancient cultures in their logos. Everything they sell is overpriced and overhyped crap for the rich or wannabe rich to use as ID badges by which they spot one another.
However, they do have the virtue of being represented by one Rachel Weisz, who can make anything look good. Here she is cuddling with lions for Bvlgari's (sigh) Jasmin Noir perfume line - a product name that does not help ease the pretentiousness problem with this company. Still, Rachel looks incredible in these ads, so any silliness inherent in the product can be easily overlooked.
Can you believe this is a 41 year old woman? I'm constantly impressed with the way people are hanging on to their looks nowadays. Even getting better. I remember not being all that impressed with Rachel back in the CHAIN REACTION/MUMMY days. She was cute, but nothing special. She has gotten a lot better since then, though. Good show.