In 2009, Rosie turned to nude modeling, quickly becoming one of the favorites for The Sun's Page 3 girl. She is a favorite staple at the PES (Pro Evolution Soccer) conventions where there are long lines of fans waiting to get her autograph. In 2010 she appeared in the music video for Bryan Ferry's "You Can Dance." In August 2010 she raised money for Help for Heroes by ascending Mount Toubkal in Morocco. Jones holds the Guinness World Record for the highest number of bras removed in a minute's time, a feat she accomplished in 2009 with a total of 7 bras and has not been overtaken yet.