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Paranormal Activity follow-ups are a go despite diminishing returns

Oct. 22, 2012by: Ike Oden

Though PARANORMAL ACTIVITY 4's opening weekend brought in roughly $10 million less than its predecessor, Paramount is moving forward with PARANORMAL ACTIVITY 5 and its yet-to-be-named, Latino-themed spinoff.

PA5 will be directed by Christopher (son of Michael) Landon, who wrote both DISTURBIA and PA 2-4. Of course, production on PARANORMAL ACTIVITY 5 will remain a mystery until shooting begins a week or two before the film's release date (I kid), but we do have minor details on the Spanish-language offshoot.

The spring 2013 slated spin-off is set to "begin shooting shortly." (I don't kid). As teased in the post-credits of part 4, the project has Toby the Demon signed on to reprise his iconic role alongside a cast of predominately Latino actors. Sources at Paramount report: ”This will be an off-shoot aimed at the groups who have been the biggest supporters of the property – Latinos and folks in Latin America – Mexico, Brazil, and Argentina...”

Jeez, you'd think a big studio like Paramount would dismiss such old- timey racist stereotypes as "Latinos love PARANORMAL ACTIVITY movies." I thought we moved beyond that mode of thinking way back when the first film was released in 2009. Anyway, as a guy who has yet to see PA 4, I'm curious to know what you guys think of yet another entry in the series and/or bilingual spin-off? Hip-hip-hooray or ask to make the pain go away below.

Extra Tidbit: You can see Toby escorting long-rumored girlfriend Katy Perry down the red carpet above. Some invisible demons get all the luck...
Source: Deadline

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10:11AM on 10/22/2012
No doubt the suits don't see it as racist stereotype, since they just see Latinos as another piece of a pie chart representing potential target markets. Have no doubt that they are already considering Tyler Perry for Part 6. Cynical studio bullshit at its best.
Part 1 was frankly pretty crap, but at least it was low-budget. The fact that each sequel cost around 200 times the budget of the original, yet were far more tedious and shitty, shows exactly what is wrong with the system. And the box
No doubt the suits don't see it as racist stereotype, since they just see Latinos as another piece of a pie chart representing potential target markets. Have no doubt that they are already considering Tyler Perry for Part 6. Cynical studio bullshit at its best.
Part 1 was frankly pretty crap, but at least it was low-budget. The fact that each sequel cost around 200 times the budget of the original, yet were far more tedious and shitty, shows exactly what is wrong with the system. And the box office performance of the sequels proves they can get away with this because audiences in 2012 are really, really fucking stupid. Sorry if that sounds elitist, but it happens to be true. Example: Cabin In The Woods had better production values, name recognition in cast and crew, and should have had broad appeal beyond genre fans. Yet it had a third of the box office takings of Paranormal Activity 3. Of course PA3 was cheaper (though it still cost 200x too much); so is this a success story for low-budget filmmaking? No. It's a success story for suits who have worked out that you can polish a turd and sell it for massive profit because people are spectacularly, unbelievably gullible and susceptible to marketing gimmicks. So the lesson for talented filmmakers who actually care about their craft, is that viral marketing and being liked on Facebook is more important than making a decent movie. Yay.
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