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COOL VIDEOS: Wes Anderson-directed stop motion commercial for smartphones

03.22.2012
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Director Wes Anderson has brought his signature style to advertising before and now harkens back to his FANTASTIC MR. FOX stop-motion roots to create an ad for Sony's Xperia smartphones.  The idea was to interview a group of kids about how they thought the phones operated and their responses were as varied and imaginative as a conversation with Gary Busey. 

Anderson took those responses and built the robot-centric ad for Sony, which features little (and big) robots inside the smartphone, conducting their robot operations.  The ad is fun and inventive, making me yearn for more Wes Anderson work along these lines.  Thankfully, we have MOONRISE KINGDOM on the way this year.  The ad doesn't sway me to buy Sony's smartphone, as I'm perfectly happy with the hamster on a wheel inside my iPhone, but it's a clever use of a director's skill to sell a product, so kudos for the effort.

Enjoy:



Extra Tidbit: I would love to see Anderson tackle another feature-length stop-motion film. Fantastic Mr. Fox is one of my all-time favorite films and to see more like it would be great. Fingers crossed. Not sure if that works, but I'll do it anyway.
Source: Movies.com

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8:20AM on 03/23/2012
great work on this ad film
great work on this ad film
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3:58PM on 03/22/2012

Ditch the Iphone Paul

Xperia all the way....Apple are killing the tech industry....look at the fat people in Wall-E and it will give you an idea what way Apple are taking the populous if the masses do not get more inventive again!
Xperia all the way....Apple are killing the tech industry....look at the fat people in Wall-E and it will give you an idea what way Apple are taking the populous if the masses do not get more inventive again!
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10:29PM on 03/22/2012
Wasn't Wall-E about getting the people off the fat chairs?
Wasn't Wall-E about getting the people off the fat chairs?
8:22AM on 03/23/2012
what the heck??? dude, did you even read what you wrote back there? really???? Apple is making people fat with the iPhone?

this is the kind of troll like talk we must endure in forums...
what the heck??? dude, did you even read what you wrote back there? really???? Apple is making people fat with the iPhone?

this is the kind of troll like talk we must endure in forums...
3:52PM on 03/22/2012
Isn't that Max Records' voice?
Isn't that Max Records' voice?
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