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Cool Videos: WTF Happened to Movie Posters?

01.06.2014

Okay, so I did say that I was going to lay off the quality of movie posters. Did I give up hope that one day they would be great pieces of movie art? No. I would never do such a horrendous thing. I will continue to support great prints until studios decide to bring them back.

Cecil Trachenburg, mastermind behind the site Goodbadflicks.com decided to rant about some of the very same issues we've all brought up with modern movie posters. This guy is preaching to the choir but I am in lurve with him for doing so. Quit with the blue/orange, floating heads, Eddie Murphy eyebrow, goldenrod indies, and basically everything else that makes a movie look like the most boring, unoriginal crap of all time.

Here, I'll just let him tell you…

Source: GoodBadFlicks

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6:23PM on 01/07/2014

Karoly Grosz is rolling over in his grave.

This guy speaks wistfully about the "early days" of movie posters, like "They Live" and "Friday the 13th"... you know, the 1980s. That's just sad and gives no true perspective on the art of the movie poster.
This guy speaks wistfully about the "early days" of movie posters, like "They Live" and "Friday the 13th"... you know, the 1980s. That's just sad and gives no true perspective on the art of the movie poster.
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7:45AM on 01/07/2014

I'd be curious to see a history of something like this more fleshed out from early 80's to present

I wonder if it has something to do with how the posters are becoming less and less of a way to sell a film. Posters are becoming irrelevant and only used for box art, but even that's become more disposable with digital media. Studios are using new forms of media as the primary way to promote films through trailers, such as Youtube, superbowl ads, social media, etc. I rarely see a poster on the wall of a theater that I haven't already heard about. Even in theaters, people complain how many ads
I wonder if it has something to do with how the posters are becoming less and less of a way to sell a film. Posters are becoming irrelevant and only used for box art, but even that's become more disposable with digital media. Studios are using new forms of media as the primary way to promote films through trailers, such as Youtube, superbowl ads, social media, etc. I rarely see a poster on the wall of a theater that I haven't already heard about. Even in theaters, people complain how many ads and trailers they sit through now compared to the past. There's also a noticeable improvement in trailers compared to the past. Watch any trailer from the early 80's. A lot are lazily arranged with horrible narration. Now we have slick teaser trailers available just a website away advertised through hashtags.
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12:50AM on 01/07/2014

posters are becoming irrelevant

remember back in the day when you went to Blockbuster, and you were browsing movies, and the box art was all you pretty much had to go by?
remember back in the day when you went to Blockbuster, and you were browsing movies, and the box art was all you pretty much had to go by?
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10:29PM on 01/07/2014
I still do that. It's worse now with Streaming. I look at the art for instant and do pass, pass, pass, pass...same art I have seen a million times, pass, pass, pass, pass.....oh wait, this art looks really great and different. I think I'll watch this movie.. :) There is something to be said about the quality put into cover art for either albums or movies. If you didn't take the time and are following a trend then your movie /music usually reflect the same.
I still do that. It's worse now with Streaming. I look at the art for instant and do pass, pass, pass, pass...same art I have seen a million times, pass, pass, pass, pass.....oh wait, this art looks really great and different. I think I'll watch this movie.. :) There is something to be said about the quality put into cover art for either albums or movies. If you didn't take the time and are following a trend then your movie /music usually reflect the same.
11:05PM on 01/06/2014
This was great.
This was great.
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10:43PM on 01/06/2014
Great video! I could not agree more with this guy... He also has some awesome reviews at his site!
check them out!
Great video! I could not agree more with this guy... He also has some awesome reviews at his site!
check them out!
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10:15PM on 01/06/2014
Part of the big issue with movies today is the need for "Star Power" and the need to plaster their faces all over. Honestly, I don't need to see WHO is in the movie from the poster, cause Trailers give you that info and sometimes posters have the main actors names at the bottom. I'd rather see creative work that grabs my attention than see the everyday same shit. A lot of fan-made posters are great for a reason, they get it!
Part of the big issue with movies today is the need for "Star Power" and the need to plaster their faces all over. Honestly, I don't need to see WHO is in the movie from the poster, cause Trailers give you that info and sometimes posters have the main actors names at the bottom. I'd rather see creative work that grabs my attention than see the everyday same shit. A lot of fan-made posters are great for a reason, they get it!
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12:38AM on 01/07/2014
this. note how all of the "Great Posters" at the end of the video are movies that didn't have a big name start at the time of release.

though, i'm not gonna lie. whenever i see scarlett johansson on a poster, i'm like, that's a good poster.
this. note how all of the "Great Posters" at the end of the video are movies that didn't have a big name start at the time of release.

though, i'm not gonna lie. whenever i see scarlett johansson on a poster, i'm like, that's a good poster.
9:45PM on 01/06/2014

love this guy

goodbad flicks is the shit! definitely recommend this dudes videos to anyone who's interested in awesome movies.
goodbad flicks is the shit! definitely recommend this dudes videos to anyone who's interested in awesome movies.
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10:02PM on 01/06/2014
I agree... I swear it seems like he reviews my dvd collection... just wish they were a little longer.
I agree... I swear it seems like he reviews my dvd collection... just wish they were a little longer.
9:17PM on 01/06/2014

I've never cared for movie posters...

But that was really interesting and kinda funny.
But that was really interesting and kinda funny.
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8:51PM on 01/06/2014
I've become a fan of Cecil and his Good Bad Flicks series. Unlike many snarky reviewers on the internet, the guy has this genuine love for bad movies and heaps affection onto the subjects of his videos just as he takes the mickey out of them, and there's something really appealing about that style. He's reasonable, articulate, funny and has this oddly soothing voice. I totally agree with all the points he's made about movie posters. I think a lot of it has to do with the homogenization of
I've become a fan of Cecil and his Good Bad Flicks series. Unlike many snarky reviewers on the internet, the guy has this genuine love for bad movies and heaps affection onto the subjects of his videos just as he takes the mickey out of them, and there's something really appealing about that style. He's reasonable, articulate, funny and has this oddly soothing voice. I totally agree with all the points he's made about movie posters. I think a lot of it has to do with the homogenization of Hollywood, that everything has to look like everything else so viewers can make an association and better understand the product. With the advent of Photoshop and the idea that "big names sell", nothing's easier than slapping a celebrity's face onto a poster and calling it a day, too. I'm glad that there are still many artists who draw and paint their own takes on movie posters (and some of them get officially adopted as alternates) but like many, I do miss the glory days of lovingly hand-rendered posters by the likes of Drew Struzan and John Alvin.
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