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Get ready for Marvel's The Avengers with new toys...and cologne?

Jan. 20, 2012by:

UPDATED with new pics. Okay, we'll get to the cologne bit in a second. First up, the toys. Today, Marvel held a live blog for the release of the first wave of The Avengers 3.25” action figure line and will be supplying some images shortly.

However, a ton of images have already begun to seep online, courtesy of fans visiting local toy stores. Below is a nice line up of images capturing THE AVENGERS action figure line up in all their packaged glory, including a shot of the Hulk figure that was released during the live blog.

Looks pretty good. I’m glad to see Marvel expanding on their product lines, although their 3.25” figures can fall apart pretty easily. They’re like Mr. Glass, the action figure (which you could easily make out of a Sam Jackson Nick Fury figure).

How am I supposed to have massive battles in my living room with the curtains drawn when nobody’s home or watching me if they fall apart every time I pit them against each other?

Just kidding. That never happens. Ever.

So, along with the 3.75” figures we also have an assortment of Mini Muggs and Bobbleheads, all of which embody the film version of each of the characters. Click here to see the full line up.

 

All right, now let’s talk about this cologne business. I just don’t get it. I don’t understand how the core audience for a film like THE AVENGERS is hankering for a cologne that corresponds with their favorite Avenger. If you want a girlfriend (or boyfriend) it’s probably not best to use this stuff. Also, don’t play with action figures in your living room where people can see.

Either way, you’re gettin’ some cologne. Whether you buy it or not, it’s gonna be there, on the shelf, beckoning to you. I’m all about some action figures, but man, this cologne shit is just out of control.

 

Expect a slew of more product reveals in the next few months as THE AVENGERS prepares to make you smell pretty on May 4th, 2012.

 

Extra Tidbit: Check out Sideshow Collectibles for some seriously awesome (and expensive) Marvel models.

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11:24PM on 01/21/2012
is there going to be a movie in 2012 that isnt just about a buck?
is there going to be a movie in 2012 that isnt just about a buck?
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12:14PM on 01/21/2012

I WANT!

I want the Mark VII cologne.

@jeanericuser

I would totally wear a condom the said HULK on it!
I want the Mark VII cologne.

@jeanericuser

I would totally wear a condom the said HULK on it!
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10:16AM on 01/21/2012
Hmm So first we have toys and now cologne. Whats next? A scar jo blackwidow blowup doll or a hulk condom? Yeah marvel will do anything to make a buck.
Hmm So first we have toys and now cologne. Whats next? A scar jo blackwidow blowup doll or a hulk condom? Yeah marvel will do anything to make a buck.
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+0
9:46AM on 01/21/2012
"I dont understand how the core audience for a film like THE AVENGERS is hankering for a cologne that corresponds with their favorite Avenger."

high school kids going on dates. i dont think these scents are really that tied to the characters. they prob just repurposed existing colognes. i mean, if i worked at some place like Axe i'd think this was a good idea. at least they put some thought into the cologne names and boxes.
"I dont understand how the core audience for a film like THE AVENGERS is hankering for a cologne that corresponds with their favorite Avenger."

high school kids going on dates. i dont think these scents are really that tied to the characters. they prob just repurposed existing colognes. i mean, if i worked at some place like Axe i'd think this was a good idea. at least they put some thought into the cologne names and boxes.
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9:44AM on 01/21/2012
I want all of those action figures. Would make for a great collection.
I want all of those action figures. Would make for a great collection.
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6:27AM on 01/21/2012

It Ain't the Cologne

Surely, all heroes smell good as well as act good. But, really, Tony Stark gets ladies because of his money and his golden suit. Cap wins women over with his decency. Thor has his build and dialect. And, Hulk? He just "scares the" chicks "into liking him." It ain't the cologne.
Marvel must have borrowed from Old Spice: Look at him; now, look at this comic; he can't be me; but, he can smell like me."
Surely, all heroes smell good as well as act good. But, really, Tony Stark gets ladies because of his money and his golden suit. Cap wins women over with his decency. Thor has his build and dialect. And, Hulk? He just "scares the" chicks "into liking him." It ain't the cologne.
Marvel must have borrowed from Old Spice: Look at him; now, look at this comic; he can't be me; but, he can smell like me."
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9:15AM on 01/23/2012
"It's the car. Women like the car." --Batman Forever
"It's the car. Women like the car." --Batman Forever
1:55AM on 01/21/2012
The sad thing is I have Hulk cologne sitting in my bathroom right now.
[link]
Who doesn't want to smell like the Hulk???
The sad thing is I have Hulk cologne sitting in my bathroom right now.
[link]
Who doesn't want to smell like the Hulk???
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+2
11:55PM on 01/20/2012
I've never had a problem with the 3.75 inch figures from marvel falling apart, so i don't know what you're doing to...or with them....they have great construction...the paint apps leave something to be desired tho.
I've never had a problem with the 3.75 inch figures from marvel falling apart, so i don't know what you're doing to...or with them....they have great construction...the paint apps leave something to be desired tho.
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12:24AM on 01/21/2012
Well, it depends on where you're conducting your battles.

The problem is that the plastic so cheap and flimsy. Yeah, the articulation is intricate, but it's almost like a bendable rather than a solid action figure.

I consider the 3.75" GI Joe figures from the 80's to be the premier action figure, although they had their flaws as well (namely the rubber band that held them together breaking or the plastic on their thumbs breaking), but otherwise, they were sturdily built.

The
Well, it depends on where you're conducting your battles.

The problem is that the plastic so cheap and flimsy. Yeah, the articulation is intricate, but it's almost like a bendable rather than a solid action figure.

I consider the 3.75" GI Joe figures from the 80's to be the premier action figure, although they had their flaws as well (namely the rubber band that held them together breaking or the plastic on their thumbs breaking), but otherwise, they were sturdily built.

The "new" ones, which are very similar to the Marvel figs, are now made of that same flimsy plastic shit that just irks me.

I can't conduct a war like this!

10:12PM on 01/20/2012
lol! the box art for the cologne looks like they stole it from South Park!! Especially the one that looks like Cartman the cop with sunglasses on.
lol! the box art for the cologne looks like they stole it from South Park!! Especially the one that looks like Cartman the cop with sunglasses on.
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10:52PM on 01/20/2012
Those aren't the colognes you are talking about but you are totally right.
Those aren't the colognes you are talking about but you are totally right.
11:59PM on 01/20/2012
Those are Mighty Muggz...not cologne...The Mighty Muggz have squat little bodies like the south park characters...and how you have them confused with cologne is odd...considering the packaging for the cologne is pictured directly below the text jump as the last image set in the article...
Those are Mighty Muggz...not cologne...The Mighty Muggz have squat little bodies like the south park characters...and how you have them confused with cologne is odd...considering the packaging for the cologne is pictured directly below the text jump as the last image set in the article...
7:28PM on 01/22/2012
yea I realized my mistake when I made it, but regardless my point is still valid. The box art looks like south park, and if you can't see that then your just blind.
yea I realized my mistake when I made it, but regardless my point is still valid. The box art looks like south park, and if you can't see that then your just blind.
9:00PM on 01/20/2012
I wish Marvel would make a normal 6"-7" action figures again, not like these 3"-4" ones. Still, I'd love to try on Iron Man cologne.
I wish Marvel would make a normal 6"-7" action figures again, not like these 3"-4" ones. Still, I'd love to try on Iron Man cologne.
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7:54PM on 01/20/2012
If I were 4-11 years old, I'd so want those toys. But now I have to wonder what smelling like the Hulk would be like...
If I were 4-11 years old, I'd so want those toys. But now I have to wonder what smelling like the Hulk would be like...
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+3
5:57PM on 01/20/2012

Marvel cologne is awesome.

I was given Diesel's "Only the Brave" Captain America spray (picture below) for Xmas and it's incredible, the missus loves it and I'll happily chase down the Iron Man one in the future. The bottle is awesome too.

[link]
I was given Diesel's "Only the Brave" Captain America spray (picture below) for Xmas and it's incredible, the missus loves it and I'll happily chase down the Iron Man one in the future. The bottle is awesome too.

[link]
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3:53PM on 01/20/2012

COLOGNE????

Girl: "What's that smell?" Guy: "It's Avengers cologne." Girl: "What?" Guy: "You know, Captain Am..." And there she goes ... :D
Girl: "What's that smell?" Guy: "It's Avengers cologne." Girl: "What?" Guy: "You know, Captain Am..." And there she goes ... :D
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3:41PM on 01/20/2012
I'm gonna be honest with you, that smells like pure gasoline.
I'm gonna be honest with you, that smells like pure gasoline.
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3:52PM on 01/20/2012
Nice
Nice
4:42PM on 01/20/2012
That's the smell of desire my lady.
That's the smell of desire my lady.
7:34PM on 01/20/2012
60% of the time it works...all the time.
60% of the time it works...all the time.
12:28AM on 01/21/2012
Smells like Bigfoot's dick!
Smells like Bigfoot's dick!
4:40AM on 01/21/2012
it's worse than when a raccoon got stuck in the copier
it's worse than when a raccoon got stuck in the copier
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