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Is this billboard the best advertising so far for The Dark Knight Rises?

TDKR new banner 656

With the veritable inundation we've had of posters and standees and more posters, good/great/awful though they may be, something like this billboard seen in the LA area on Sunset and La Brea is a very welcome shift in marketing tactic.

You can check it out below or click here for a bigger version.

Anyone out there seen this for themselves?

TDKR billboard

Extra Tidbit: Just bought my tickets last night for a 3 pm showing on the 20th. I'm already terrified of trying to avoid spoilers while working/writing up news that Friday morning.
Source: /Film

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