New Hulk poster

If the premise and preview of THE INCREDIBLE HULK didn’t evoke the 1970s TV series, the new poster ought to cover it.

The image continues the “man on the run” and duality themes, with Edward Norton’s vagabond scientist emerging from his green alter-ego’s backside. The flick is only a couple of months from smashing screens, and the studio seems to be taking something of a stealth approach so far, but the first big buzz should come this weekend from the NY Comic Con — IGN says the director, producers and at least one star will be on hand to help promote it.