New Room 237 poster zeroes in on conspiracy

Last Updated on August 5, 2021

We’re only a little more than a week away from the theatrical, VOD and digital download release date of Rodney Ascher’s conspiracy theory-filled documentary ROOM 237 about the deconstruction of Stanley Kubrick’s classic horror film THE SHINING, and today we have a new one-sheet for you to check out below which zeroes in on a particular theory tied to the Calumet Baking Powder cans our director “intentionally” placed in the Overlook Hotel.

After the box office failure of Barry Lyndon, Stanley Kubrick decided to embark on a project that might have more commercial appeal. The Shining, Stephen King’s biggest critical and commercial success yet, seemed like a perfect vehicle. After an arduous production, Kubrick’s film received a wide release in the summer of 1980; the reviews were mixed, but the box office, after a slow start, eventually picked up. End of story? Hardly. In the 30 years since the film’s release, a considerable cult of Shining devotees has emerged, fans who claim to have decoded the film’s secret messages addressing everything from the genocide of Native Americans to a range of government conspiracies. Rodney Ascher’s wry and provocative Room 237 fuses fact and fiction through interviews with cultists and scholars, creating a kaleidoscopic deconstruction of Kubrick’s still-controversial classic.

Check out the trailer for ROOM 237 below and be sure to check the film out on March 29.