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Toy Fair reveals look of the Ghostbusters' new villain

02.16.2016

I have been a pretty staunch defender of Paul Feig's GHOSTBUSTERS movie to this point, taking the position that we should wait and see what the movie looks like before passing any sort of real judgment on it, while also believing that whatever it may amount to will in no way disrupt your affections for the original GHOSTBUSTERS film that you hold near and dear to your heart.

However, I'm about to throw some fuel on the fire for all the haters out there who are ready to jump on anything this movie does that they can grasp as negative. And for once, they may be perfectly justified.

Over the weekend at this year's Toy Fair, Mattel had a display on some of their GHOSTBUSTERS line that'll be hitting shelves in the summer around the new film's release. There's a pretty cool proton pack for kids to become Ghostbusters using their imaginations and action figures of the new squad. But it's the appearance of what appears to be the film's new bad guy that is sure to invoke some facepalming and a bit of outrage.

This is where we head into SPOILER TERRITORY, so, if you don't want to know, start looking away right now...

According to PixelDan who was able to observe the new figures, the film's baddie Rowan looks like this...

 

Confirmed at #Mattel this morning that this is the main villain in the new #Ghostbusters movie. #ToyFair #TF16 #NYTF

A photo posted by "Pixel Dan" Eardley (@pixeldan) on

Rather familiar, wouldn't you say?

It's essentially the ghost from the no-ghost logo brought to life. Now as a simply representation of the Ghostbusters, the figure works in symbol form. However, brought to life as a three-dimensional being, not so much. This creature looks awful.

If you remember going back to last year, Neil Casey was cast as "the villain" named Rowan with not a lot of details about the character. Now we know at least one iteration of him, although we don't know if this is something a human form might transform into, like Dana Barrett and Louis Tully became Terror Dogs in the original, or if this is some sort of mo-cap baddie that he'll embody throughout the film.

This villain also puts us in a weird chicken-or-egg situation, because the logo is one of the early aspects of the Ghostbusters that allows them to brand themselves... So does he manifest from the logo already existing, much like the Stay-Puft Marshmallow Man came from Ray Stantz's childhood memories, or does the no-ghost logo come from their battle with him?

Lots to think about... and none of it feels very good. I'm still willing to give GHOSTBUSTERS its fair shake in July, but right now this all feels like a very big strike against it.

GHOSTBUSTERS answers your call on July 15, 2016.

CLICK IMAGE TO OPEN GALLERY & SEE MORE PICS...

Source: PixelDan

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+0
4:42PM on 02/21/2016
What the fuck is this? This movie is gonna suck ass!
What the fuck is this? This movie is gonna suck ass!
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1:34PM on 02/20/2016
It's never a good idea to gauge your expectations of a film based on a toy line. Still, it's a little puzzling that this may be an actual character from the film. Hopefully it's just the merchandise team taking advantage of the logo and using it for toy sales. It may turn out to be completely false that there's anything even remotely like it for a character in the film.
It's never a good idea to gauge your expectations of a film based on a toy line. Still, it's a little puzzling that this may be an actual character from the film. Hopefully it's just the merchandise team taking advantage of the logo and using it for toy sales. It may turn out to be completely false that there's anything even remotely like it for a character in the film.
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6:36AM on 02/18/2016

woohoo!

I hope this fails. Hard.
I hope this fails. Hard.
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8:46PM on 02/17/2016

Sigh

Maybe this whole movie will be a nightmare that Ray Stanz is having. He will wake up at the end, comment on how terrible the dream was, and then we will catch a glimpse of where the franchise is really going.
Maybe this whole movie will be a nightmare that Ray Stanz is having. He will wake up at the end, comment on how terrible the dream was, and then we will catch a glimpse of where the franchise is really going.
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4:45PM on 02/17/2016

The rectal spectral

Apparently it takes possession of victims through their nether regions. Why else have a dildo on top its head?
Apparently it takes possession of victims through their nether regions. Why else have a dildo on top its head?
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3:57PM on 02/17/2016
This should fly off the shelves - straight into the bargain bins.
This should fly off the shelves - straight into the bargain bins.
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8:39AM on 02/17/2016
Is this real? This is the best idea they could come up with?
This now makes Aykroyd's villain in GB 2 look amazing.
Is this real? This is the best idea they could come up with?
This now makes Aykroyd's villain in GB 2 look amazing.
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8:19AM on 02/17/2016
Didn't that guy use to bully Casper?
Didn't that guy use to bully Casper?
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8:02AM on 02/17/2016
Great funny look which could be eventually kinda frightening on the big screen.Can't wait!
Great funny look which could be eventually kinda frightening on the big screen.Can't wait!
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-1
4:43AM on 02/17/2016

Hmmm….

This film reeks of Star Wars EpVII A New Hope...
This film reeks of Star Wars EpVII A New Hope...
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2:37AM on 02/17/2016

Abominable

This is so sad...
This is so sad...
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2:28AM on 02/17/2016

Who you gonna call?

Intervention.
Intervention.
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1:38AM on 02/17/2016
I'm really hoping this is like the first one where they choose their own destroyer and Ray thinks of the stay puft marshmallow man except this time they think of their ghost logo. So I sort of conclude this is a remaquel. I'm already going into this with low expectations but I am still open minded to this and hope it turns out great.
I'm really hoping this is like the first one where they choose their own destroyer and Ray thinks of the stay puft marshmallow man except this time they think of their ghost logo. So I sort of conclude this is a remaquel. I'm already going into this with low expectations but I am still open minded to this and hope it turns out great.
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9:27PM on 02/16/2016
Wow what imagination this team has, let see, add stripes to the jumpsuit, oh and use the ghost from the logo, people will recognize it. This just keeps getting worse and worse.
Wow what imagination this team has, let see, add stripes to the jumpsuit, oh and use the ghost from the logo, people will recognize it. This just keeps getting worse and worse.
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+3
8:49PM on 02/16/2016
I give up. How is the villain the ghost from the logo with a bowtie. Wow. I hope this movie crashes and burns.
I give up. How is the villain the ghost from the logo with a bowtie. Wow. I hope this movie crashes and burns.
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10:04PM on 02/16/2016
Same way The logo from a brand of marshmallows was the villain in the original I'm assuming.
Same way The logo from a brand of marshmallows was the villain in the original I'm assuming.
10:20PM on 02/16/2016
So is this going some sort of meta route?
So is this going some sort of meta route?
8:42PM on 02/16/2016

Movie prediction: Choose the form of your destroyer.... The one from our logo

Hmmm..... Reboot becoming remake with females. This instead of Stay Puft Marshmallow Man.
Hmmm..... Reboot becoming remake with females. This instead of Stay Puft Marshmallow Man.
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9:57PM on 02/16/2016
Exactly what I thought. I wonder if this reboot is actually an alternate universe where the original ghostbusters never formed but the characters still exist and all the cameos are them playing their original characters.
Exactly what I thought. I wonder if this reboot is actually an alternate universe where the original ghostbusters never formed but the characters still exist and all the cameos are them playing their original characters.
8:19PM on 02/16/2016

wtf is that?

i keep trying to convince myself that somehow this movie just might somehow be worth my time,but time and time again with each piece of promo material that's released I'm only shown what this movie actually is.this isn't ghostbusters,its a fucking troll to all fans everywhere that loves ghostbuster
i keep trying to convince myself that somehow this movie just might somehow be worth my time,but time and time again with each piece of promo material that's released I'm only shown what this movie actually is.this isn't ghostbusters,its a fucking troll to all fans everywhere that loves ghostbuster
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7:26PM on 02/16/2016
On shelves in May, landfills and dollar stores by August. This is probably the last thing Sony/Columbia wanted leaked-aside from overcoming the negative criticism of McCarthy & Feig, now they've got a ridiculous looking villan.Its no wonder they've been delaying any actual footage.
On shelves in May, landfills and dollar stores by August. This is probably the last thing Sony/Columbia wanted leaked-aside from overcoming the negative criticism of McCarthy & Feig, now they've got a ridiculous looking villan.Its no wonder they've been delaying any actual footage.
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+4
7:16PM on 02/16/2016
Inb4 Feig has another meltdown.
Inb4 Feig has another meltdown.
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+4
6:52PM on 02/16/2016
Oooff... I've been one of the people trying to stay optimistic for this one as I'm still a fan of Feig and Wiig, and the rest of the cast have all had their moments in my eyes, but.... yikes.
Oooff... I've been one of the people trying to stay optimistic for this one as I'm still a fan of Feig and Wiig, and the rest of the cast have all had their moments in my eyes, but.... yikes.
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6:49PM on 02/16/2016
Why would you turn such an iconic character like the Stay Puft Marshmallow Man (assuming that the red bowtie thing is Stay Puft) into THIS?????
Why would you turn such an iconic character like the Stay Puft Marshmallow Man (assuming that the red bowtie thing is Stay Puft) into THIS?????
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9:26AM on 02/17/2016
I'm guessing you didn't read the entire article? The villain is a representation of the GB logo. That's even worse than a bastardized version of the Stay Puft Marshmallow Man.
I'm guessing you didn't read the entire article? The villain is a representation of the GB logo. That's even worse than a bastardized version of the Stay Puft Marshmallow Man.
6:26PM on 02/16/2016
I understand that this is incredibly out of context, I mean the Marshmallow Man would have seemed very strange to me before seeing the movie. That being said..uhhh... this does not help the case for this flick.
I understand that this is incredibly out of context, I mean the Marshmallow Man would have seemed very strange to me before seeing the movie. That being said..uhhh... this does not help the case for this flick.
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6:07PM on 02/16/2016

Bwahahaha!

As I'm sure Leslie Jones character will say at some point during this movie, "Aw he'll naw!"
As I'm sure Leslie Jones character will say at some point during this movie, "Aw he'll naw!"
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6:47PM on 02/16/2016
Aw hell naw dog that racist.......
Aw hell naw dog that racist.......
+10
6:05PM on 02/16/2016
Paul Feig is the real Ghostbusters villain. Oddly enough, I often see him wearing a bow tie much like that Ghost. Symbolic, to say the least.
Paul Feig is the real Ghostbusters villain. Oddly enough, I often see him wearing a bow tie much like that Ghost. Symbolic, to say the least.
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5:59PM on 02/16/2016
Paul Feig can shove that toy very far up his ass.
Paul Feig can shove that toy very far up his ass.
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+11
5:34PM on 02/16/2016

Sack of shit painted white with a bow tie.

This may be the dumbest looking bad guy ever. Even the point on his head looks stupid. At least in the logo it lays flat and to the side. And those stupid fang-like teeth. What purpose do they even serve? It just sucks knowing that America is going to go in droves to see this bullshit crapfest. And it will be a success because the same people who make Justin Beiber famous and the Kardashians will be first in line to see this sack of shit painted white with a bow tie slapped on it. Fuck you Paul
This may be the dumbest looking bad guy ever. Even the point on his head looks stupid. At least in the logo it lays flat and to the side. And those stupid fang-like teeth. What purpose do they even serve? It just sucks knowing that America is going to go in droves to see this bullshit crapfest. And it will be a success because the same people who make Justin Beiber famous and the Kardashians will be first in line to see this sack of shit painted white with a bow tie slapped on it. Fuck you Paul Feig.
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