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Weekend Box-Office: March 30-April 1, 2012

Apr. 1, 2012by: Dave Davis

Everyone's watching the Games!

For the second week, Panem's telegenic post-apocalyptic survivor Katniss Everdeen is the deathmatch winner as THE HUNGER GAMES tops the chart with another $61.1 million!

That might be an almost 60% drop from its gargantuan $152M opening, but it's still a lot less painful than a tracker jacker sting -- so far the movie has made $251M domestically, plus another $113M from overseas audiences. And since the movie cost around $80M, Lionsgate must be jumping like they lived through a grisly battle royale themselves.

Katniss swiped food from the plates of others, namely Greek gods and Snow White. New release WRATH OF THE TITANS, the 3D (post-converted) sequel to the CLASH OF THE TITANS remake, was earthbound in second place with a $34.2M opening. The mythological beast-battling follow-up cost more than CLASH, but took in just a little over half of its $61M opening (on April 2, 2010).

This is AVATAR star Sam Worthington's second small start this year, after the heist thriller MAN ON A LEDGE splatted on the sidewalk in January. Then again, most of CLASH OF THE TITANS' box office came from overseas business ($330M), which is surely why the sequel even got made, so WRATH will also probably do considerable foreign box office -- it's already at a $112M worldwide total.

And then there's director Tarsem Singh's vibrant slapstick fairy tale MIRROR MIRROR. Re-imagining the classic Snow White story in a presentation more glossy and goofy than Grimm didn't seem to hold much mass appeal (and not actually having Snow White's name in the title probably didn't help). The $85M-budgeted family film got off to a poisonous $19M start, shattering studio Relativity's hopes of replicating the billion-dollar fairy tale success of ALICE IN WONDERLAND (as opposed to the tragedy of RED RIDING HOOD). Wish we could say it was nice seeing you again, Julia Roberts.

21 JUMP STREET is still holding strong, and will probably cross the $100M mark by next weekend (and could conceivably even end up with higher figures than star Channing Tatum's other big 2012 success THE VOW, which topped out at $123M). THE LORAX is also still saving trees and amusing youngsters and Seuss fans, adding another $8M to its total.

Things get into "barely there" territory after that, including Disney's costly adventure JOHN CARTER, which will reportedly end up causing the studio a loss of well over $200M even after international business is taken into account. Whoops! Maybe Taylor Kitsch will have better box office luck fighting aliens this summer in OCEAN TRANSFORMERS BATTLESHIP. The limited-release Ewan McGregor/Emily Blunt drama SALMON FISHING IN THE YEMEN wades into the shallow end of the chart at number seven, and JOURNEY 2: THE MYSTERIOUS ISLAND somehow still clings to the Top 10 as PROJECT X and SAFE HOUSE slip by it.

Next weekend starts off April by bringing back pastry humper Jason Biggs and his AMERICAN PIE chums for AMERICAN REUNION, and James Cameron gives his big boat a coat of three-dimensional polish for the re-release of TITANIC (in 3D). What April release are you most looking forward to seeing? VOTE HERE!

# MOVIE TITLE WKND $ TOTAL $
1. The Hunger Games $61.1 M $251 M
2. Wrath of the Titans $34.2 M
NEW
3. Mirror Mirror $19 M
NEW
4. 21 Jump Street $15 M $93.1 M
5. The Lorax $8 M $189.6 M
6. John Carter $2 M $66.2 M
7. Salmon Fishing in the Yemen $1.2 M $3.1 M
8. Act of Valor $1 M $67.7 M
9. A Thousand Words $0.9 M $16.5 M
10. Journey 2: The Mysterious Island $0.8 M $98.4 M

ACCESS BOX-OFFICE ARCHIVES HERE

Source: Box Office Mojo

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3:01PM on 04/01/2012
You know there's a shortage of movies being released when an 8 week old kid's movie with the Rock is in the Top 10 with a weekend take of only $800k.
You know there's a shortage of movies being released when an 8 week old kid's movie with the Rock is in the Top 10 with a weekend take of only $800k.
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3:58PM on 04/01/2012
I don't think anyone is anticipating Mirror Mirror THAT MUCH to call a 19-20M opening a hope-shattering disappointment for the studio. The tone and scale is not at all like Alice In Wonderland (which I didn't like) to be expected a similiar result...Its a slapstick comedy, and as all the eyes are onto the "other" Snow White, I think a 50% on rottentomatoes and a 60M+ boxoffice is what I was expecting. Nothing earth-shattering, just a somewhat pleasant timepass.

Cheers to The Hunger Games,
I don't think anyone is anticipating Mirror Mirror THAT MUCH to call a 19-20M opening a hope-shattering disappointment for the studio. The tone and scale is not at all like Alice In Wonderland (which I didn't like) to be expected a similiar result...Its a slapstick comedy, and as all the eyes are onto the "other" Snow White, I think a 50% on rottentomatoes and a 60M+ boxoffice is what I was expecting. Nothing earth-shattering, just a somewhat pleasant timepass.

Cheers to The Hunger Games, its after a long time that a film is both a boxoffice smash AND a critics winner allaround (85% on RT & 8/10 on JoBlo).
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8:21PM on 04/01/2012
Not that i really cared anyway but damn did Mirror Mirror bomb big time, think it's quite obvious which version people prefer now. Also I don't really think audiences wanted a sequel to Clash of the Titans, which i found to be quite disappointing in the first place.

The Hunger Games is doing crazy numbers & i hope to finally check it out this week, also reading the book right now & its a decent read.
Not that i really cared anyway but damn did Mirror Mirror bomb big time, think it's quite obvious which version people prefer now. Also I don't really think audiences wanted a sequel to Clash of the Titans, which i found to be quite disappointing in the first place.

The Hunger Games is doing crazy numbers & i hope to finally check it out this week, also reading the book right now & its a decent read.
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6:07AM on 04/02/2012
Bombed big time ? It almost reached its expectation numbers which were the low 20's.
Bombed big time ? It almost reached its expectation numbers which were the low 20's.
11:29PM on 04/01/2012
Firstly, 'Huger Games' was quite good. Not sure it's record-breaking great (definitely had its flaws) but I don't mind its success.

However, can someone please tell me how Disney is going to lose 200 million on John Carter? Unless their marketing budget was 200 million, they're gonna be fine. Domestic gross plus foreign, they finally earned back their production budget this weekend. So, considering the millions upon millions that ALWAYS come from rentals, DVDs/BluRays, downloads, and
Firstly, 'Huger Games' was quite good. Not sure it's record-breaking great (definitely had its flaws) but I don't mind its success.

However, can someone please tell me how Disney is going to lose 200 million on John Carter? Unless their marketing budget was 200 million, they're gonna be fine. Domestic gross plus foreign, they finally earned back their production budget this weekend. So, considering the millions upon millions that ALWAYS come from rentals, DVDs/BluRays, downloads, and eventually television, then I don't see how this doesn't, in the end, break even or make money. Yes, it isn't the blockbuster they hoped, but Disney is straight-up lying about money to try and convince us that they shouldn't make a sequel.
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5:22PM on 04/02/2012
Traditional rule of thumb is that a movie needs to make back twice its production budget globally to even enter the black. JOHN CARTER seems very unlikely to hit $500M worldwide.

Then again, traditional "creative accounting" can show that even something like HARRY POTTER isn't profitable: [link]">
Traditional rule of thumb is that a movie needs to make back twice its production budget globally to even enter the black. JOHN CARTER seems very unlikely to hit $500M worldwide.

Then again, traditional "creative accounting" can show that even something like HARRY POTTER isn't profitable: [link]
12:26AM on 04/03/2012
Interesting article. Thanks for the link.
Interesting article. Thanks for the link.
7:32PM on 04/01/2012

Finally saw The Hunger Games

Josh Hutcherson is a shitty actor, and really hurt the movie.... It was still good (Lawrence, Woody and the Rest did their best to make up for Hutcherson)but it would have been better had they cast someone who wasnt (at best) a disney channel movie actor
6.5-7/10
Josh Hutcherson is a shitty actor, and really hurt the movie.... It was still good (Lawrence, Woody and the Rest did their best to make up for Hutcherson)but it would have been better had they cast someone who wasnt (at best) a disney channel movie actor
6.5-7/10
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7:55PM on 04/01/2012
Sucks that the one movie I wanted to see this weekend, Goon, isn't playing in my area. April Fool's on me, I guess.
Sucks that the one movie I wanted to see this weekend, Goon, isn't playing in my area. April Fool's on me, I guess.
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2:56PM on 04/02/2012
If you have HDNET, try seeing if its still on Demand, thats where I saw it last week, and it was hilarious!
If you have HDNET, try seeing if its still on Demand, thats where I saw it last week, and it was hilarious!
+1
3:45PM on 04/01/2012
i had no idea that Singh did Mirror Mirror. hmm...
i had no idea that Singh did Mirror Mirror. hmm...
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11:06PM on 04/01/2012
if nothing else, it's got to at least LOOK amazing.
if nothing else, it's got to at least LOOK amazing.
12:47AM on 04/02/2012

I hated The Hunger Games

It's been a while since I've seen such a boring movie with completely dull and underdeveloped characters from across the board while moving at one of the most sluggishly slow paces possible. Not to mention the headache inducing cinematography, the tensionless and incomprehensible action sequences, and the piss poor explanation of the world these characters live in. This movie was awful.

I felt to truly understand and appreciate the movie, you had to read the book (I haven't read it) and if
It's been a while since I've seen such a boring movie with completely dull and underdeveloped characters from across the board while moving at one of the most sluggishly slow paces possible. Not to mention the headache inducing cinematography, the tensionless and incomprehensible action sequences, and the piss poor explanation of the world these characters live in. This movie was awful.

I felt to truly understand and appreciate the movie, you had to read the book (I haven't read it) and if that's the case, then it fails as a movie.

It's certainly nice to see 21 Jump Street doing well, though.
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10:14AM on 04/02/2012
I completely agree. I haven't read the books and because everything is shown from her point of view, it was very boring. No suspense at all since you know she is going to make it and you know shit about the other tributes.
I completely agree. I haven't read the books and because everything is shown from her point of view, it was very boring. No suspense at all since you know she is going to make it and you know shit about the other tributes.
4:18PM on 04/01/2012

John Carter!!!!!!!!!!

Sucks that John Carter isn't doing well I thought it was awesome, but Battle Royale Twilight I mean Hunger Games is doing so well.
Sucks that John Carter isn't doing well I thought it was awesome, but Battle Royale Twilight I mean Hunger Games is doing so well.
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-12
7:12PM on 04/01/2012

The success of The Lorax...

...is signalling a strong year for animation/family movies. What's new right? Well, by next weekend The Lorax will have outgrossed Cars 2, the top grossing animated film of 2011. Not surprising, I guess, since the Pixar/Dreamworks sequels last year were for the most part uninspired and boring. Shiny new things await us though...namely Rise of the Guardians and Paranorman. Exciting!
...is signalling a strong year for animation/family movies. What's new right? Well, by next weekend The Lorax will have outgrossed Cars 2, the top grossing animated film of 2011. Not surprising, I guess, since the Pixar/Dreamworks sequels last year were for the most part uninspired and boring. Shiny new things await us though...namely Rise of the Guardians and Paranorman. Exciting!
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