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Weekend Box Office: October 26-28, 2012

Oct. 28, 2012by: Dave Davis

Go Go Argo Go!

On its third weekend in theaters, Ben Affleck's ARGO finally shoved the competition aside and scrambled to the top of the box office with $12.3 million.

Speaking of scrambling, business across the board was slower than usual (the fact-based thriller was the only movie to collect eight figures) as the entire East Coast dashes around to collect supplies and prepare for the approaching "Frankenstorm", so for some people, hitting theaters was obviously a lower priority to grabbing batteries and fueling generators.

But there was still enough Halloween spirit out there to push the family-friendly CG monster mash HOTEL TRANSYLVANIA up to second place with $9.5 million as the 'toon nears a $200 million global total after five weeks. It was also the only release in the Top 5 that wasn't rated R -- seems like a while since that happened.

Not far behind was the complex era-hopping epic CLOUD ATLAS, debuting in third with $9.4 million. Even with the high-profile cast, audiences just may not have known what to make of the ambitious book adaptation from filmmakers Andy & Lana Wachowski and Tom Tykwer. Curiosity may carry it for a while, but probably not back to its rumored $100+ million cost.

When it came to seasonal frights, there wasn't quite as much interest in the supernatural presence of PARANORMAL ACTIVITY 4 -- last week's box office champ fell to fourth with $8.6 million. Although PA4 has collected $90M worldwide so far, at this rate it may end up being the lowest-grossing entry in the series (PA3 finished with $207M globally).

Crowds also weren't keen on revisiting the misty videogame terror town for SILENT HILL: REVELATION 3D, which opened in sixth with $8 million after tussling with Liam Neeson's TAKEN 2 for nearly the same amount. But Pyramid Head and the freaks fared better than the new trick-or-treat kid comedy FUN SIZE, which got ditched down in tenth place with just $4 million.

HERE COMES THE BOOM, SINISTER and ALEX CROSS all hung suspended around the $5 million point, while outside the chart, Gerard Butler's new surfer story CHASING MAVERICKS was a wipeout with just $2.2 million. Additionally, LOOPER, PITCH PERFECT and Tim Burton's FRANKENWEENIE all said goodbye to the Top 10.

And while North American audiences have to wait two more weeks for the next 007 mission, SKYFALL opened in several major international territories and has already collected $77.7 million.

Next weekend presents drunken pilot Denzel Washington in Robert Zemeckis' drama FLIGHT, The RZA gathers an eclectic cast to kill each other for the oddball martial arts flick THE MAN WITH THE IRON FISTS, and Disney dives into the videogame universe for the computer-animated WRECK-IT RALPH.

What November release are you most looking forward to seeing? VOTE HERE!

# MOVIE TITLE WKND $ TOTAL $
1. Argo $12.3 M $60.7 M
2. Hotel Transylvania $9.5 M $130.4 M
3. Cloud Atlas $9.4 M
NEW
4. Paranormal Activity 4 $8.6 M $42.6 M
5. Taken 2 $8 M $117.3 M
6. Silent Hill: Revelation 3D $8 M
NEW
7. Here Comes the Boom $5.5 M $30.6 M
8. Sinister $5 M $39.5 M
9. Alex Cross $5 M $19.3 M
10. Fun Size $4 M
NEW

ACCESS BOX-OFFICE ARCHIVES HERE

Source: Box Office Mojo

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+16
4:48PM on 10/28/2012

Cloud Atlas = #1

it actually had the HIGHEST gross per theatre. The thing is it just wasn't showing in as many theatres as the other movies, even the 2 week old Argo which was showing in more than 800 more theatres than the new release of Cloud Atlas. I total shame. I live in a capital city with a ton of theatres in it, and still only ONE theatre in the entire city was showing Cloud Atlas, and with only 3 showtimes per day. The marketing worked as did the word of mouth (as proven by the highest per theatre
it actually had the HIGHEST gross per theatre. The thing is it just wasn't showing in as many theatres as the other movies, even the 2 week old Argo which was showing in more than 800 more theatres than the new release of Cloud Atlas. I total shame. I live in a capital city with a ton of theatres in it, and still only ONE theatre in the entire city was showing Cloud Atlas, and with only 3 showtimes per day. The marketing worked as did the word of mouth (as proven by the highest per theatre gross) the blame should be put on the studio for not actually putting it in as many theatres as possible.
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+12
4:34PM on 10/28/2012

Cloud Atlas

I was skeptical of it when I went in but by the end I felt like I had just gone on an incredible journey.

People, support films like these...they are rare.


I am not surprised that this bombed...people are afraid of what they don't understand but then will bitch about the unoriginal shit Holluwood churns out every year
I was skeptical of it when I went in but by the end I felt like I had just gone on an incredible journey.

People, support films like these...they are rare.


I am not surprised that this bombed...people are afraid of what they don't understand but then will bitch about the unoriginal shit Holluwood churns out every year
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5:24PM on 10/28/2012
Hehehe, 'Holluwood'. I like that.
Hehehe, 'Holluwood'. I like that.
4:09AM on 10/29/2012
tee hee ya best typo ever lol
tee hee ya best typo ever lol
+11
2:08PM on 10/28/2012

Cloud Atlas bombing....

Man, The Wachowskis can't seem to catch a break these days. First Speed Racer, now this? I've always enjoyed their work, they're just so bold and out-there, but it seems they've been pretty much ignored since the Matrix trilogy ended.
Man, The Wachowskis can't seem to catch a break these days. First Speed Racer, now this? I've always enjoyed their work, they're just so bold and out-there, but it seems they've been pretty much ignored since the Matrix trilogy ended.
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2:34PM on 10/28/2012
I think "bombing" might not be the right word, as it actually had the highest AVERAGE $$ PER THEATER ($4,681) than any other film in the top 10 (remember that it only opened in 2,000 theaters, the least amount of any film in the top 10). I don't know if WB is thinking about "expanding" its release, but if the word of mouth continues and it widens into more theaters, it can certainly make its money back, especially if you add foreign and DVD/Blu-Ray sales...
I think "bombing" might not be the right word, as it actually had the highest AVERAGE $$ PER THEATER ($4,681) than any other film in the top 10 (remember that it only opened in 2,000 theaters, the least amount of any film in the top 10). I don't know if WB is thinking about "expanding" its release, but if the word of mouth continues and it widens into more theaters, it can certainly make its money back, especially if you add foreign and DVD/Blu-Ray sales...
5:04PM on 10/28/2012
@JoBlo - ah someone else has noticed! Haha I just posted about this above as well and it is a shame... I mean yes there is still the international market which I hope it does really well in as well as blu-ray and such (but that's usually an after the fact thing) but about the 'expanding it's release' thing. I mean really, it almost seems like a limited release. I know it is playing a bunch more theatres than your usual limited release but man as I said above there is only 1 theatre in my entire
@JoBlo - ah someone else has noticed! Haha I just posted about this above as well and it is a shame... I mean yes there is still the international market which I hope it does really well in as well as blu-ray and such (but that's usually an after the fact thing) but about the 'expanding it's release' thing. I mean really, it almost seems like a limited release. I know it is playing a bunch more theatres than your usual limited release but man as I said above there is only 1 theatre in my entire city playing this film -- and with only 3 showtimes per day no less. Do studios ever actually expand a release that is already technically 'wide'? I think they screwed up by not going to the max number of theatres in the first place (as proven by the per theatre average) but an expansion of theatres could help, but I've just personally never heard of a wide release expanding to more theatres before... unfortunately...
9:40PM on 10/28/2012
Either way, it seems like the damage has already been down. Casual movie goes don't keep track of per-theater average and theater counts, and so when they see this they're gonna think "LULZ THAT MOVIE BOMBED NOT GONNA SEE IT!". Warner Bros. should have taken the full measure with it.
Either way, it seems like the damage has already been down. Casual movie goes don't keep track of per-theater average and theater counts, and so when they see this they're gonna think "LULZ THAT MOVIE BOMBED NOT GONNA SEE IT!". Warner Bros. should have taken the full measure with it.
12:35AM on 10/29/2012
do casual movie goers actually pay attention to box office grosses though? I don't think most do.
do casual movie goers actually pay attention to box office grosses though? I don't think most do.
4:20PM on 10/28/2012
Great to see that Argo is getting love. I just hope Cloud Atlas gets the love it deserves as well.
Great to see that Argo is getting love. I just hope Cloud Atlas gets the love it deserves as well.
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2:39PM on 10/28/2012

Cloud Atlas will get its money back when released internationally.

Not sure why people get so screwed over by US Box Office numbers when tons of shit films have made a killing internationally. I think Cloud Atlas will do OK, especially in the UK.
Not sure why people get so screwed over by US Box Office numbers when tons of shit films have made a killing internationally. I think Cloud Atlas will do OK, especially in the UK.
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3:15PM on 10/28/2012
It's good for Argo to gets its rightful top spot, but during the wrong weekend. I really was hoping for Cloud Atlas get the top spot, but the general public doesn't really get it. No offense.
It's good for Argo to gets its rightful top spot, but during the wrong weekend. I really was hoping for Cloud Atlas get the top spot, but the general public doesn't really get it. No offense.
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2:36PM on 10/28/2012

Cloud Atlas looks well beyond the average movie goer's intellectual capacity

Who cares if it doesn't make a fortune.
Who cares if it doesn't make a fortune.
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3:51AM on 10/29/2012
good for you mr ben affleck & it sucks about cloud atlas,it seems this year has been very weak as far as studios not knowing how to market movies.
good for you mr ben affleck & it sucks about cloud atlas,it seems this year has been very weak as far as studios not knowing how to market movies.
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+3
1:40AM on 10/29/2012
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
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10:05PM on 10/28/2012
Oh, fuck. Only 9 million for Cloud Atlas? That's so fucking epically disappointing. Such a fantastic movie.
Oh, fuck. Only 9 million for Cloud Atlas? That's so fucking epically disappointing. Such a fantastic movie.
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6:09PM on 10/28/2012
I don't understand why people feel the need to defend "Cloud Atlas" just because its not tops at the box office. There can be a myriad of reasons for that or it could just simply be that people aren't interested in it. Doesn't mean the Wachowskis aren't good filmmakers and it doesn't mean cinema is doomed forever as it was predicted here if this movie didn't do well.
Considering how much a night at the movies costs, I totally understand.
I don't understand why people feel the need to defend "Cloud Atlas" just because its not tops at the box office. There can be a myriad of reasons for that or it could just simply be that people aren't interested in it. Doesn't mean the Wachowskis aren't good filmmakers and it doesn't mean cinema is doomed forever as it was predicted here if this movie didn't do well.
Considering how much a night at the movies costs, I totally understand.
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1:39AM on 10/29/2012
I think the big thing is that it won't make it's budget back. I would love to see Cloud Atlas do very well. It's a very unique film that succeeds in what it tries to do. If it doesn't make it's budget back, it tells the studio not to take another chance on a film like it, and that would be extremely disappointing because we need more films like it in the theater and less of the crap that actually makes a profit.
I think the big thing is that it won't make it's budget back. I would love to see Cloud Atlas do very well. It's a very unique film that succeeds in what it tries to do. If it doesn't make it's budget back, it tells the studio not to take another chance on a film like it, and that would be extremely disappointing because we need more films like it in the theater and less of the crap that actually makes a profit.
3:56PM on 10/28/2012
Great news for Argo. Still haven't seen it yet. Was going to check out Cloud Atlas in IMAX this weekend but will get around to seeing it sometime next week cause of studying for midterms ugh. I'm sad Frankenweenie is out of the Top 10 already but surprised at how well Hotel Transylvania is doing. Good for Adam Sandler resurrecting his career after the dreadful Jack and Jill and the disappointing That's my Boy. Can't wait for Wreck-Ralph and Flight next week!
Great news for Argo. Still haven't seen it yet. Was going to check out Cloud Atlas in IMAX this weekend but will get around to seeing it sometime next week cause of studying for midterms ugh. I'm sad Frankenweenie is out of the Top 10 already but surprised at how well Hotel Transylvania is doing. Good for Adam Sandler resurrecting his career after the dreadful Jack and Jill and the disappointing That's my Boy. Can't wait for Wreck-Ralph and Flight next week!
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+0
2:21PM on 10/29/2012

Way to go "Argo"!

Saw "Argo" this weekend at a packed show during the football games, and gotta say this film was more exciting than most football games. So far, best film since 2010!
It's amazing to hear of a film this great making it to the #1 spot in it's third week based on reviews and word of mouth.
Saw "Argo" this weekend at a packed show during the football games, and gotta say this film was more exciting than most football games. So far, best film since 2010!
It's amazing to hear of a film this great making it to the #1 spot in it's third week based on reviews and word of mouth.
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+0
1:35AM on 10/29/2012
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
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-1
1:39AM on 10/29/2012
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
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-2
1:37AM on 10/29/2012
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
Disappointed Cloud Atlas didn't do better. It's a great film. I understand that audiences may not know what to make of it, and it's not getting overwhelming critical praise, but it's still a great film that audiences need to give a chance. That said, I can't complain about Argo because that is one of the best films of the year. I absolutely loved it and am very glad it's doing well.
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6:41PM on 10/28/2012
Loved Argo, so that's really cool to see. Didn't check out Cloud Atlas this weekend, I may soon or maybe not. My issue being.. I have no idea what the hell it's about, I get no sense of story other than what Susan Sarandon recites in the trailer. With the exception of Tom Hanks and Jim Sturgess looking horrifying as an Asian?...the movie looks visually stunning. So I'd see it on that basis and the promise of some kind of deep emotional investment.
Loved Argo, so that's really cool to see. Didn't check out Cloud Atlas this weekend, I may soon or maybe not. My issue being.. I have no idea what the hell it's about, I get no sense of story other than what Susan Sarandon recites in the trailer. With the exception of Tom Hanks and Jim Sturgess looking horrifying as an Asian?...the movie looks visually stunning. So I'd see it on that basis and the promise of some kind of deep emotional investment.
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1:37AM on 10/29/2012
It's actually really good. Each story doesn't really have any direct ties, but they are all so wonderfully done, well acted, well directed, that the film is very enjoyable. And the idea it carries with it through each story reverberates wonderfully. I highly recommend checking it out.
It's actually really good. Each story doesn't really have any direct ties, but they are all so wonderfully done, well acted, well directed, that the film is very enjoyable. And the idea it carries with it through each story reverberates wonderfully. I highly recommend checking it out.
5:20PM on 10/28/2012

Ummmm...

People do actually go to the theaters on the West Coast too. Just because there's a 'Frankenstorm' on the East Coast, doesn't mean that people still didn't go out in droves to the movies. I think you forgot to take into consideration that this is Halloween weekend, so everyone is out partying their asses off, since the majority won't be doing that this next Wednesday.

BTW, RZA FTW!!
People do actually go to the theaters on the West Coast too. Just because there's a 'Frankenstorm' on the East Coast, doesn't mean that people still didn't go out in droves to the movies. I think you forgot to take into consideration that this is Halloween weekend, so everyone is out partying their asses off, since the majority won't be doing that this next Wednesday.

BTW, RZA FTW!!
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7:28PM on 10/28/2012
Actually the entire Top 10 barely made as much in total as the the top FOUR movies on this same weekend last year, which was also the weekend before a Monday Halloween (and also didn't have great choices). So obviously it had something to do with more than Halloween parties.
Actually the entire Top 10 barely made as much in total as the the top FOUR movies on this same weekend last year, which was also the weekend before a Monday Halloween (and also didn't have great choices). So obviously it had something to do with more than Halloween parties.
4:51AM on 10/29/2012

fuckin...

hotel transylvania
how the fuck does shit like this make it?
hotel transylvania
how the fuck does shit like this make it?
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3:51PM on 10/28/2012

Cloud Atlas bombs

Cloud Atlas bombs at the box office. Who honestly didn't see that one coming? I haven't seen it but to be honest I just can't find anything about it that interests me. It looks like a glorified big budget 'Art House' movie. Don't get me wrong I'm sure that there are people out there that loved it. But I simply don't care. And apparently I'm in good company.
Cloud Atlas bombs at the box office. Who honestly didn't see that one coming? I haven't seen it but to be honest I just can't find anything about it that interests me. It looks like a glorified big budget 'Art House' movie. Don't get me wrong I'm sure that there are people out there that loved it. But I simply don't care. And apparently I'm in good company.
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