WEEKEND BOX-OFFICE
Iron
Man remains #1 despite drop-off..
IRON MAN 2 lost close to 60% of its audience from
last weekend, but it still managed to hang on to the #1
spot at the box-office, due to a disappointing opening from Ridley
Scott’s ROBIN HOOD, which apparently cost about $155M to make, but
only managed to recoup about $37M of that over its first weekend
of release. HOOD also managed another $74M around the world, so at
least it broke the $100M barrier during its first weekend of
release.
IRON MAN 2 is already at the $212M mark after only
10 days of release, which is about $34M more than where the
original IRON MAN was at the same point in 2008 ($178M). It’s to
note that the original film ended up making $318M when all was
said and done. IRON MAN 2 is now the 2nd highest grossing movie of
2010 so far, behind ALICE IN WONDERLAND’s $331M, which I finally
caught over the weekend and thought was dogshit, even though I
usually love Tim Burton films. Too much CGI, lame-ass plot. First
30 minutes was good.
The other 2 new releases of this past weekend also
didn’t fare too badly with Amanda Seyfried’s LETTERS TO JULIET
scoring a decent 3rd place opening with about $14M. I personally
can’t tell the difference between that film and DEAR JOHN or THE
LAST SONG from earlier this year, but then again, I don’t have a
vagina, so maybe that’s the issue there. Queen Latifah and fellow
rapper Common acted like lovers in JUST WRIGHT, which also managed
a decent opening in 4th place and about $9M.
The 3 films to get booted from the top 10 this
week included DEATH AT A FUNERAL ($41M), BABIES ($4M) and THE
LOSERS ($23M) which the producers of THE A-TEAM are hoping doesn’t
mean their own "ragtag action team flick" will also
suffer the same fate. The film that lost the least amount of its
audience from last weekend was HOW TO TRAIN YOUR DRAGON (-23%) and
DATE NIGHT (-27%) which is slowly but surely moving closer to the
$100M mark (it currently sits at $87M).
Next week sees the release of two big new "summer
movies" including the 4th (and hopefully final!) installment
of the SHREK series entitled SHREK
FOREVER AFTER. The franchise has been uber-successful so far,
although its revenues dropped from movie#2 to movie#3 (SHREK:
$268M, SHREK 2: 441M, SHREK 3: $323M). The other film opening next
weekend is the big-screen debut of the SNL character MACGRUBER
starring Will Forte and Kristen Wiig. Our very own editor-in-chief
Mike Sampson caught the film at SXSW and said that it was a blast.
For this week’s poll question though, how much $$$ do you think
SHREK 4 will generate domestically? VOTE
HERE!!!
| 1. Iron Man 2 |
$ 53 Million |
$ 212.2 Million |
| 2. Robin Hood |
$ 37.1 Million |
|
| 3. Letters to Juliet |
$ 13.8 Million |
|
| 4. Just Wright |
$ 8.5 Million |
|
| 5. How to Train Your… |
$ 5.1 Million |
$ 207.8 Million |
| 6. A Nightmare on Elm… |
$ 4.7 Million |
$ 56.1 Million |
| 7. Date Night |
$ 4 Million |
$ 86.7 Million |
| 8. The Back-Up Plan |
$ 2.5 Million |
$ 34.2 Million |
| 9. Furry Vengeance |
$ 2.3 Million |
$ 15.1 Million |
| 10. Clash of the Titans |
$ 1.3 Million |
$ 160.2 Million |
ACCESS
BOX-OFFICE ARCHIVES HERE
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