Five Nights at Freddy’s fans will soon be able to visit the most infamous pizza restaurant in horror history, because a real Freddy Fazbear’s Pizza is coming to New Jersey! The Five Nights at Freddy’s franchise and American Dream, the entertainment and retail center in East Rutherford, New Jersey, have announced plans to open a real-life Freddy Fazbear’s Pizza location in 2027.
Designed as an immersive restaurant experience, the attraction will be a functional reimagining of the fictional pizzeria from the Five Nights at Freddy’s games. The project is being developed in collaboration with ScottGames, the company behind the franchise. And yes, there will be animatronics.
The Freddy Fazbear’s Pizza location will operate as a quick-service restaurant where fans can eat, play arcade games, and experience live animatronic performances. The attraction will feature two animatronic stage shows based on the world of Five Nights at Freddy’s.
The Main Stage will feature Freddy Fazbear and the Fazbear Band, while Pirate Cove will be home to Foxy the Pirate.
In addition to the restaurant and animatronic shows, visitors will be able to participate in arcade games and survival horror multiplayer gaming experiences. So this won’t simply be a restaurant decorated to resemble Freddy Fazbear’s Pizza. The goal is to make guests feel as though they have actually stepped inside the world of Five Nights at Freddy’s.
American Dream’s creative manager for licensing and location-based entertainment, Atreyu Alcantar, emphasized to Variety that authenticity is the most important part of bringing the fictional restaurant into the real world.
“The only way this experience succeeds is if it’s created by a team that knows Five Nights at Freddy’s inside and out,” said Atreyu Alcantar, creative manager, licensing & location-based entertainment at American Dream and creative lead for the attraction. “The animatronic show has to be authentic. The food has to be high quality. And above all else, we’re not building a set that looks like Freddy Fazbear’s Pizza – we’re building Freddy Fazbear’s Pizza. This experience will immerse longtime fans in the world they’ve imagined for years while welcoming an entirely new audience to discover it for the first time.”
Created by Scott Cawthon, Five Nights at Freddy’s began as a video game series before becoming a massive multimedia franchise. The games generally place players in locations connected to the fictional Freddy Fazbear’s Pizza restaurant chain, where they must survive attacks from murderous animatronic characters.
The franchise has since expanded beyond video games into novels, graphic novels and feature films. The first Five Nights at Freddy’s movie was released in 2023 and became a major box office success, introducing Freddy Fazbear, Bonnie, Chica, Foxy and the rest of the franchise’s terrifying animatronic characters to an even larger audience. A sequel, Five Nights at Freddy’s 2, followed in 2025, and Five Nights at Freddy’s 3 is currently in development.
The real Freddy Fazbear’s Pizza is scheduled to open in 2027 at American Dream in East Rutherford, New Jersey. American Dream is already home to a wide variety of entertainment attractions, including DreamWorks Water Park, Nickelodeon Universe Theme Park, Sesame Street Learn & Play, LEGOLAND Discovery Center, and SEA LIFE Aquarium.
Additional details about the restaurant, including its exact opening date, menu, ticketing information, and pricing, have not yet been announced. For Five Nights at Freddy’s fans, though, the basic concept alone is pretty wild: Freddy Fazbear’s Pizza is finally becoming a real place you can visit.