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Disney CEO Bob Iger explains the December release date for Star Wars: Episode VII

Nov. 11, 2013by: Jesse Giroux

Some of you were concerned when it was rumored Disney didn't want to push back STAR WARS: EPISODE VII until 2016, but at least they're going to give J.J. Abrams a few extra months by releasing it in December instead of May, right? Disney CEO Bob Iger recently talked to IGN about the December release date, and says part of the reason why the new film won't be released in May like previous STAR WARS movies is because of the recent change in writers.

"Well, this is obviously one of the most important films that we are working on right now. And one of the things that was very important to us is that we give the creative team, J.J. Abrams and his writing team, the time to design, write and produce the film so we can optimize quality, so they can create a great film. Very, very important. And at one point we considered the summer of 2015, but it felt like, particularly with some changes we made in the writing team, that that was going to create a bit of a rush and didn't think that was optimal for obvious reasons. So Christmas 2015 became the date."

Iger also says they're hopeful that Disney will get some AVATAR luck with the new film, since it will be released on the same day James Cameron's film did when it hit theaters back in 2009.

"Happens to be the date which Avatar, which is the No. 1 movie of all time, was released, so we like that. Hopefully that brings good luck, even though that wasn't our film. And Christmas is a good time we think for a film like Star Wars, which will have obvious interest for young people and old people alike. From everyone."

Really though, does Disney need any luck at all when it comes to STAR WARS: EPISODE VII being profitable? They could release it in the middle of February, and it would still make a ton of cash. We all know the new STAR WARS film will perform just fine in theaters: the question is, will it be a great movie or not? Hopefully J.J. Abrams and company will have enough time to deliver an awesome new movie, and it won't just be a mediocre offering that puts even more money in Disney's pockets.

STAR WARS: EPISODE VII will be in theaters December 18th, 2015.

Source: IGN

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+1
11:15AM on 11/12/2013

Forget the date, what about how sad it will be there will be no 20th Century FOX theme at the opening

I think this is way more important than a release date. I am a bit surprised that most people have not realized this. It's Disney now, and not 20th Century Fox, which means Episode VII will not open with it's famous opening music cue.
I think this is way more important than a release date. I am a bit surprised that most people have not realized this. It's Disney now, and not 20th Century Fox, which means Episode VII will not open with it's famous opening music cue.
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+3
1:39PM on 11/11/2013

Star Wars at Christmas is a GREAT Christmas present. Still don't trust Bob Iger

Did anybody else quickly notice how Bob Iger made no mention of their reasons for not releasing Episode VII in May or Christmas of 2016? Umm.........Avengers 2 cough! Honestly, this is the reason. Disney does not want to compete with it's self in May 2016.
I love that Star Wars is now a Christmas release. Christmas is a great time for big releases. I still don't like Bob Iger's grasp hold on Abrams and Lucasfilm. I fear that everything people disliked about George Lucas may end up being
Did anybody else quickly notice how Bob Iger made no mention of their reasons for not releasing Episode VII in May or Christmas of 2016? Umm.........Avengers 2 cough! Honestly, this is the reason. Disney does not want to compete with it's self in May 2016.
I love that Star Wars is now a Christmas release. Christmas is a great time for big releases. I still don't like Bob Iger's grasp hold on Abrams and Lucasfilm. I fear that everything people disliked about George Lucas may end up being greater with Bob Iger
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1:25PM on 11/11/2013
This is a great move by Disney, it will dominate all of December and January, possibly into February.
This is a great move by Disney, it will dominate all of December and January, possibly into February.
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+2
1:08PM on 11/11/2013
"Christmas is a good time we think for a film like Star Wars" --- Cause them toys will just fly off the shelf.....
"Christmas is a good time we think for a film like Star Wars" --- Cause them toys will just fly off the shelf.....
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+1
1:07PM on 11/11/2013
"And one of the things that was very important to us is that we give the creative team, J.J. Abrams and his writing team, the time to design, write and produce the film so we can optimize quality, so they can create a great film. Very, very important."
So 2016 is a no and Christmas 2015 is the date....he does realize that time does not move in reverse, right?
"And one of the things that was very important to us is that we give the creative team, J.J. Abrams and his writing team, the time to design, write and produce the film so we can optimize quality, so they can create a great film. Very, very important."
So 2016 is a no and Christmas 2015 is the date....he does realize that time does not move in reverse, right?
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12:40PM on 11/11/2013

His quote:

"Well, this is obviously one of the most important films that we are working on right now."
No Bob, this is THE most important. If VII sucks, if it's the new Phantom Menace/Attack of the Clones, you will have derailed your entire franchise in one fell swoop. Weak Marvel movies can happen and the brand will survive (Iron Man 2 and 3) because great installments came from you first, and since, but Star Wars is your new cash cow and VII needs to absolutely kill it. Yes, the Star Wars name will
"Well, this is obviously one of the most important films that we are working on right now."
No Bob, this is THE most important. If VII sucks, if it's the new Phantom Menace/Attack of the Clones, you will have derailed your entire franchise in one fell swoop. Weak Marvel movies can happen and the brand will survive (Iron Man 2 and 3) because great installments came from you first, and since, but Star Wars is your new cash cow and VII needs to absolutely kill it. Yes, the Star Wars name will sell tickets for VIII, IX, fucking XXX, but if VII sucks and the name becomes a meme or joke, it won't recover and the potential will never be realized. A shitty Star Wars movie that has Luke, Han and Leia is impossible to recover from...and you'll lose face and respect from the pop culture community. If VII happens to be Empire Strikes Back good though, and I think it can be, Disney will own theaters and audiences forever.
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+3
11:56AM on 11/11/2013
All I want for Christmas is a non Jar Jar including Star Wars movie
All I want for Christmas is a non Jar Jar including Star Wars movie
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10:29AM on 11/11/2013
"BRING MONEY!"
"BRING MONEY!"
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+3
10:01AM on 11/11/2013

I think ....

they are just aiming for that holiday tent pole date that used to be inhabited by Harry Potter or the Lord of the Rings / Hobbit movies.
they are just aiming for that holiday tent pole date that used to be inhabited by Harry Potter or the Lord of the Rings / Hobbit movies.
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9:54AM on 11/11/2013
Just deliver us another great Star Wars film!
Just deliver us another great Star Wars film!
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