While we often think of San Diego Comic Con as a place for studios to announce their latest feature film franchises, it is also a place for manufacturers to reveal new toys related to big screen properties new and old. Clearly, BATMAN V SUPERMAN: DAWN OF JUSTICE is going to be a marketer’s wet dream so there will naturally be dozens of tie-in toys and merchandise sold to capitalize on the film.
A group of such toys have been unveiled via USA Today, Funko, and The Wall Street Journal. The toys range from a Gal Gadot/Wonder Woman Barbie Doll to exclusive action figure sets showcasing Henry Cavill and Ben Affleck as Superman and Batman. There are even new toy vehicles from Hot Wheels and LEGO transforming the latest iteration of the Batmobile into fun toy form.
When all is said and done, these new toys are not going to tell us whether BATMAN V SUPERMAN: DAWN OF JUSTICE is any good as a film, but it will be pretty damn cool to play with these toys for kids of all ages. Hell, I guarantee that at least a couple of our very own JoBlo.com staff in attendance at SDCC this year will be tempted to grab a few of these.
BATMAN V SUPERMAN: DAWN OF JUSTICE hits theaters on March 25, 2016.
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