Avatar returns to theaters for 4K engagement

https://www.youtube.com/watch?v=q_pgxSYIDbo&feature=emb_title

James Cameron’s Avatar will return to theaters on September 23rd “in stunning 4K high dynamic range” ahead of the release of the long-awaited sequel, Avatar: The Way of the Water.

This re-release will obviously bump Avatar’s box office numbers. Avatar famously smashed box office records upon its 2009 release, sinking James Cameron’s own Titanic after a 12-year reign as champ. Since then, Avatar has had three other re-releases (in 2010, 2020 and 2021), all pumping its worldwide box office numbers. Currently, Avatar sits at #1 worldwide, with a total gross of $2.8 billion. Domestically, it is #4, at first being topped by Star Wars: The Force Awakens in 2015. Although Top Gun: Maverick continues its climb towards the top five and very well could rest near Avatar.

Avatar’s return to theaters will last two weeks, which is approximately how long all four movies will run when all is said and done. Actually, we should take that back, as James Cameron is having none of the complaints about the movies’ runtimes. “I don’t want anybody whining about the length when they sit and binge-watch [television] for eight hours. It’s like, give me a f*cking break.”

Avatar: The Way of the Water hits the big screen on December 16. James Cameron will direct that and Avatar 3, due out in 2024. He may “pass the baton” for Avatar 4 (2026) and Avatar 5 (2028).

Interestingly, Avatar was just removed from Disney+, perhaps a clever move from the studio to nudge fans towards theaters.

Will you partake in Avatar’s return to theaters next month? Are you anticipating Avatar: The Way of the Water?

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Mathew is an East Coast-based writer and film aficionado who has been working with JoBlo.com periodically since 2006. When he’s not writing, you can find him on Letterboxd or at a local brewery. If he had the time, he would host the most exhaustive The Wonder Years rewatch podcast in the universe.