Yellowstone season four finale wrangles over 10 million total viewers

One day I will join the Yellowstone movement but until then, I will continue to be envious that I’m missing out. With each season, the Paramount Network series continues to grow in fandom and ratings which was proven by the massive amount of viewership the season four finale pulled in for the network.

The Yellowstone season four finale wrangled over 10 million total viewers and more than 9 million on the Paramount Network alone, per “Variety.” This represents an 81% increase over its season three finale (5.2 million viewers). These are numbers that networks dream of and it demonstrates the power of the series as it continues to captivate viewers.

Yellowstone is the number one series of 2021 across Broadcast, Cable, and Premium for both the 18-49 and 25-54 demo, a key metric for advertisers. Breaking down the numbers, 9.3 million total viewers tuned in on the Paramount Network while its simulcast on CMT pushed the viewership to 10.3 million total viewers. This makes the season four finale of Yellowstone the most-watched cable telecast on cable since The Walking Dead season three premiere in October of 2017. Chris McCarthy, President, and CEO, ViacomCBS Media Networks, had this to say about the season finale numbers:

“Yellowstone continues to shatter records with more than 11 million viewers tuning into the season finale, proving we’ve hit a cultural nerve – from the center of the country to each of the coasts – and still have lots of room to grow on linear. Our strategy to franchise Yellowstone into a universe of series to fuel growth for Paramount+ is already exceeding expectations with 1883 and Mayor of Kingstown proving to be two of the top titles.”

The Yellowstone universe has continued to grow with 1883 and Mayor of Kingstown also putting up solid results on Paramount+. The two series have helped the streamer launch original series on the platform to great success and substantial subscriber growth.

Co-created by Taylor Sheridan and John Linson, Yellowstone follows the Dutton family, led by John Dutton, who controls the largest contiguous ranch in the United States, under constant attack by those it borders – land developers, an Indian reservation, and America’s first National Park. The series stars Kevin Costner, Luke Grimes, Kelly Reily, Cole Hauser, Jefferson White, Wes Bentley, and Will Patton. Season four also sees new cast additions that include Piper Perabo as Summer Higgins, an outside protestor who’s against industrialized farming, Jacki Weaver as Caroline Warner, the CEO of Market Equities, Kathryn Kelly as Emily, a vet tech who gets close to a cowboy; and Finn Little as Carter, a young boy who’s like a miniature version of Rip.

Did YOU watch the season four finale of Yellowstone?