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Weekend Box-Office: September 10-12, 2010

09.12.2010


WEEKEND BOX-OFFICE

Resident Evil 4 kicks ashe...!!

Despite only 14% of critics on Rotten Tomatoes giving RESIDENT EVIL: AFTERLIFE a positive review (which includes our very own JoBlo.com review, despite any quote from our site you may have seen on any TV spots -- we did NOT recommend this movie!), it seems as though audiences were starving for some good ol' fashioned 3D action, as the film opened with a monstrous $28M in the first three days of its release.

It's to note that this total beats all previous RE openings as RESIDENT EVIL opened with $17M (ended with $40M), RESIDENT EVIL: APOCALYPSE opened with $23M (ended with $51M) and RESIDENT EVIL: EXTINCTION opened with $24M (ended with $51M). On Movie Fan Central, seven different schmoes have posted reviews of the film so far, with an average rating of 5/10.

The rest of the top 10 wasn't too exciting, with last week's #3 film, TAKERS, moving up a notch to #2, with only $6M in receipts. The weekend after Labor Day is known to be pretty crappy every year, and this year was no different, as this weekend turned in the lowest grossing weekend of the year. Not surprisingly, George Clooney's THE AMERICAN dropped 55% of its audience from last weekend, which is probably not as bad as anticipated since audiences apparently despised that film (the average grade for all ticket buyers was a D-).

In fact, the biggest drop in percentage from last weekend turned out to be for MACHETE, which lost 63% of its audience from last week (which wasn't that big to begin with), but did cross the $20M mark, which is probably fine with the studio since Robert Rodriguez's picture only had a $20M budget anyway. In the meantime, THE EXPENDABLES appears to be close to crossing the $100M mark, while INCEPTION just spent its 9th week in the top 10, and is close to the $290M mark now. The only film to get booted from the top 10 this week was NANNY MCPHEE RETURNS ($26M).

Next weekend will bring about a lot more changes as 4 new films hit theaters including the M. Night Shyamalan-produced film DEVIL, which was supposed to be directed by him originally, but ultimately got directed by someone else (hmmmmmm), a kid's animated movie called ALPHA AND OMEGA (great title...not), the latest teen "hip flick" starring Emma Stone entitled EASY A and my personal favorite of the week, the Ben Affleck-directed/written/starring film called THE TOWN. Which film do you think will be the #1 movie next weekend? VOTE NOW!!!

1. Resident Evil: Afterlife $ 27.7 Million
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2. Takers $ 6.1 Million $ 48.1 Million
3. The American $ 5.9 Million $ 26.7 Million
4. Machete $ 4.2 Million $ 20.8 Million
5. Going the Distance $ 3.8 Million $ 14 Million
6. The Other Guys $ 3.6 Million $ 112.7 Million
7. The Last Exorcism $ 3.5 Million $ 38.2 Million
8. The Expendables $ 3.3 Million $ 98.5 Million
9. Inception $ 3 Million $ 282.4 Million
10. Eat Pray Love $ 2.9 Million $ 74.6 Million

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