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Weekend Box-Office: February 18-20, 2011

02.20.2011

Liam Neeson. Action star...!!!

When the #5 movie of the weekend grosses $17M, you know that it's been a good weekend at the box-office! For the first time in the past 14 weeks, this weekend's numbers were greater than the same period last year, thanks to the three new releases, each of which managed to slip into the top 5, along with last week's #1 and #3 movies. In the end though, it was Liam Neeson's latest thriller, UNKNOWN, that managed to stick the landing in first place with close to $22M. The teen sci-fi flick, I AM NUMBER FOUR, also managed a pretty solid opening in 2nd place and close to $20M, while Martin Lawrence's 3rd go-around as a rubber-suited fat woman, scored him a decent $17M and a 5th place finish.

The original BIG MOMMA'S HOUSE opened with $26M back in 2000 and ended up with $118M, while its 2006 sequel had opened with $28M, but only totaled $70M, when all was said and done. This third movie will likely not even get to that much, at least if you go according to its miserable reviews and word of mouth. The bigger surprise of the weekend was last week's #3 movie, GNOMEO & JULIET though, as it only lost about 24% of its audience from last week and managed to remain in 3rd place, which is a rare thing. In contrast, Adam Sandler's #1 movie from last week, JUST GO WITH IT, lost 40% of its audience from last weekend and slipped into 4th place this time around.

The other film that doesn't seem to be losing any steam, despite being released over 3 months ago, is next weekend's favorite at the Oscars, THE KING'S SPEECH, which just seems to be hanging out in the top 10 like an unwanted houseguest. The film actually managed to surpass the $100M mark this weekend, which makes it highly profitable along with being highly praised (the film apparently only cost the Weinstein Company $15M). 

For all those Bieber fans in our audience (uh-huh), I'm sorry to report that your baby-baby-baby's film dropped from 2nd to 6th place this weekend, losing close to 55% of its audience from last weekend, which makes sense since it was likely his biggest fans that caught the film last weekend, and without much interest from anyone else, it's likely to get booted from the top 10 pretty soon. And speaking of getting booted from the top 10, the films that left our top board this week included THE GREEN HORNET ($95M), SANCTUM ($22M) and TRUE GRIT ($164M).

Next weekend sees the release of 2 opposite-minded films with DRIVE ANGRY featuring Nicolas Cage driving with an attitude, 3D and the lovely Amber Heard by his side, while HALL PASS features two whipped husbands played by Owen Wilson and Jason Sudeikis, whose wives (played by the awesome Christina Applegate and Jenna Fischer) allow them a "week off" off marriage in order to get their rocks off (if you didn't see the RED BAND TRAILER yet, check it out and enjoy Alyssa Milano's awesome rack). So what film do you think will finish atop the box-office next weekend? VOTE NOW!!

# MOVIE TITLE WKND $ TOTAL $
1. Unknown $21.8 M
NEW
2. I Am Number Four $19.5 M
NEW
3. Gnomeo & Juliet $19.4 M $50.4 M
4. Just Go With It $18.2 M $60.8 M
5. Big Mommas: Like Father, Like Son $17 M
NEW
6. Justin Bieber: Never Say Never $13.6 M $48.5 M
7. The King's Speech $6.6 M $103.3 M
8. The Roommate $4.1 M $32.7 M
9. The Eagle $3.6 M $15 M
10. No Strings Attached $3.1 M $66 M

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1:30AM on 02/21/2011
This has nothing to do with box-office numbers, but the Oscar prediction contest isnt working. Keeps telling me to vote for all categories and I counted them, 24 votes for 24 categories.
This has nothing to do with box-office numbers, but the Oscar prediction contest isnt working. Keeps telling me to vote for all categories and I counted them, 24 votes for 24 categories.
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11:55PM on 02/20/2011
I went and saw the unknown this past weekend, and I really dug it. Maybe not as much as Taken, but I still dug it.
I went and saw the unknown this past weekend, and I really dug it. Maybe not as much as Taken, but I still dug it.
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11:16PM on 02/20/2011

Gotta Believe Momma will go down as one of the worst ever.

It's nice to see Liam Neeson do so well even though this flick seemed almost exactly like his last hit. It took long enough for him to the recognition he deserved so much after his Oscar Nom in "Schindlers List." He really is terrific & I'll watch flicks he's in just because he's in them. I always thought he was great in "Rob Roy."
It's nice to see Liam Neeson do so well even though this flick seemed almost exactly like his last hit. It took long enough for him to the recognition he deserved so much after his Oscar Nom in "Schindlers List." He really is terrific & I'll watch flicks he's in just because he's in them. I always thought he was great in "Rob Roy."
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9:54PM on 02/20/2011
I am damn glad "Unknown" was # 1. It was a solid and fun film.

As for "The King's Speech", can someone help me here? I saw, thought it was entirely OK, but nothing great or amazing, so how/ why is it doing so well?
I am damn glad "Unknown" was # 1. It was a solid and fun film.

As for "The King's Speech", can someone help me here? I saw, thought it was entirely OK, but nothing great or amazing, so how/ why is it doing so well?
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10:49PM on 02/20/2011
It could be the fact it's been nominated for 12 Oscars...
It could be the fact it's been nominated for 12 Oscars...
7:27PM on 02/20/2011
Really have no interest in Unknown but I'm very intrigued by Neeson's upcoming oil workers hunted by hungry wolves flick....
Really have no interest in Unknown but I'm very intrigued by Neeson's upcoming oil workers hunted by hungry wolves flick....
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+20
5:37PM on 02/20/2011

Bad joke of the day:

"How can the #1 movie this weekend be unknown? At the top of the article it said it was the Liam Neeson movie." Thanks folks. I'm here all week.
"How can the #1 movie this weekend be unknown? At the top of the article it said it was the Liam Neeson movie." Thanks folks. I'm here all week.
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7:02PM on 02/20/2011
The estimates have been up and down all weekend: yesterday, Deadline had "I AM NUMBER FOUR" pegged at... number four. At which point Disney announced their plan to release it worldwide as "WAIT, I MEANT I AM NUMBER ONE. ONE."
The estimates have been up and down all weekend: yesterday, Deadline had "I AM NUMBER FOUR" pegged at... number four. At which point Disney announced their plan to release it worldwide as "WAIT, I MEANT I AM NUMBER ONE. ONE."
5:23PM on 02/20/2011
Not surprising Unknown is number one. Neeson is a big draw and so are action movies with said person who draws audiences.

Good for The King's Speech still going strong.

Can't wait to see Hall Pass. It looks hilarious.
Not surprising Unknown is number one. Neeson is a big draw and so are action movies with said person who draws audiences.

Good for The King's Speech still going strong.

Can't wait to see Hall Pass. It looks hilarious.
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4:54PM on 02/20/2011
I can't believe Gnomeo and Juliet made any money it looked awful. Does any one know if they both die in the end?
I can't believe Gnomeo and Juliet made any money it looked awful. Does any one know if they both die in the end?
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7:00PM on 02/20/2011
It was actually quite fun! Since I doubt you'll watch it anyway here's your spoiler - Gnomeo is in hiding, and happens upon a statue of William Shakespeare, who tells him how the story seems very much like the one he wrote. Shakespeare goes on to tell Gnomeo how his characters committed suicide at the end. Gnomeo asks what sort of awful ending is that, Shakespeare says "well, it's a tragedy", and Gnomeo says "you're bloody right it's a tragedy, that ending's rubbish!" and he goes back to the
It was actually quite fun! Since I doubt you'll watch it anyway here's your spoiler - Gnomeo is in hiding, and happens upon a statue of William Shakespeare, who tells him how the story seems very much like the one he wrote. Shakespeare goes on to tell Gnomeo how his characters committed suicide at the end. Gnomeo asks what sort of awful ending is that, Shakespeare says "well, it's a tragedy", and Gnomeo says "you're bloody right it's a tragedy, that ending's rubbish!" and he goes back to the warring gardens. At one point a wayward lawnmower seemingly destroys Gnomeo & Juliet, who have resigned to die together; the film dwells on this just long enough for you to think "damn, they actually DID end it with a double suicide..." - at which point a mechanism from earlier switches on, lifting the rubble and freeing the gnomes.

Also, you get to see Jason Statham in a driving sequence which ends in a violent death. Some things never change.
+10
4:33PM on 02/20/2011
Wonder if the Weinsteins are still whining about King's Speech's rating losing them money?
Wonder if the Weinsteins are still whining about King's Speech's rating losing them money?
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7:05PM on 02/20/2011
It was calculated. Harvey's great at spinning PR; he knew that even if Hooper refused to cut the film, the act of publicizing why it was rated so harshly would end up helping the film's profile.
It was calculated. Harvey's great at spinning PR; he knew that even if Hooper refused to cut the film, the act of publicizing why it was rated so harshly would end up helping the film's profile.
4:23PM on 02/20/2011

Well done Liam.

Whereas the reviews my friends have given me of UNKNOWN vary, I'm happy a fellow Irishman is commanding the box office. I've been told Neeson should do more films that can be described as "Hitchcock, but with more punching". Somehow I'm fine with that!

As for I AM NUMBER FOUR, a shamelessly derivative film, I can't say I'm saddened by it's underperforming. With no stars and $120 million sunk into production, reshoots and marketing, however, I'm sure Dreamworks are a little more worried.
Whereas the reviews my friends have given me of UNKNOWN vary, I'm happy a fellow Irishman is commanding the box office. I've been told Neeson should do more films that can be described as "Hitchcock, but with more punching". Somehow I'm fine with that!

As for I AM NUMBER FOUR, a shamelessly derivative film, I can't say I'm saddened by it's underperforming. With no stars and $120 million sunk into production, reshoots and marketing, however, I'm sure Dreamworks are a little more worried. They'll be fine of course, but I doubt we'll see a new franchise from them with I AM NUMBER FOUR.
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5:19PM on 02/20/2011
There is one star in I AM NUMBER FOUR; Timothy Olyphant (i.e. Deadwood, Justified). He is a star, but not quite known just yet. He is the reason I want to see the movie.
There is one star in I AM NUMBER FOUR; Timothy Olyphant (i.e. Deadwood, Justified). He is a star, but not quite known just yet. He is the reason I want to see the movie.
6:55PM on 02/20/2011
Whereas Olyphant is certainly a fine actor, he is not being utilized in the marketing of the picture much at all. I'd say he's quite well-known given his TV work and Die Hard 4 exposure. However, he's given really nothing to do in I Am Number Four, and just seems bored as he delivers exposition; I'd discourage you from watching the film just for him.
Whereas Olyphant is certainly a fine actor, he is not being utilized in the marketing of the picture much at all. I'd say he's quite well-known given his TV work and Die Hard 4 exposure. However, he's given really nothing to do in I Am Number Four, and just seems bored as he delivers exposition; I'd discourage you from watching the film just for him.
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